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Globatecnic

We transformed the digital and corporate presence of Globatecnic, an installations company with a highly skilled team capable of executing multidisciplinary projects in both the private and public sectors. Our goal: to give the brand a solid, modern identity that aligns with its technical capabilities.

SERVICIOS

BrandingDiseño WebSEOSocial Media

Contexto

Globatecnic had a visual identity and digital presence that did not reflect its true potential as a company specializing in large-scale installations and projects. Before starting the project, we carried out an in-depth analysis of its brand, digital profiles, and communication assets to identify areas for improvement and define a clear roadmap. The initial assessment revealed key areas that needed development: brand strategy, branding, design, website, social media, blog, newsletter, and digital campaigns. Based on this evaluation, we created a comprehensive plan divided into two phases, engaging the agency’s Strategy, Design, and Digital Marketing teams.

Lo que hemos hecho

We developed a comprehensive proposal aimed at modernizing the brand, strengthening its digital presence, and showcasing Globatecnic’s professionalism and technical expertise. From strategic planning to visual and digital execution, we built a coherent, up-to-date identity aligned with the company’s goals.

Trabajo Realizado

Web Development

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We designed and developed an optimized website fully aligned with Globatecnic’s new visual identity., prioritizing clarity, technical structure, and the best possible user experience. The project included the site’s visual design, development in WordPress with the installation of a premium theme, quality and functionality testing, content upload in multiple languages, and the implementation of on-page SEO. On-Page using Yoast. As a result, the website became a key platform for showcasing the quality and breadth of the company’s services.

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Trabajo Realizado

Branding & Corporative Identity

Before launching any digital communication, we developed a Basic Social Media Plan that defined the buyer persona., the priority channels (Instagram and/or LinkedIn), the objectives, and the KPIs., the content calendar, the visual and narrative style, and a competitor behavior analysis. With the strategy in place, we created optimized profiles and designed creatives aligned with the new positioning. look & feel, with the goal of building a professional community, increasing visibility, and strengthening the brand’s positioning within its sector.

Trabajo Realizado

Audiovisual Production

We carried out a professional photo shoot of buildings and installations to reinforce the brand’s visual identity across the website and corporate materials—clean, technical images fully aligned with the new identity.

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Trabajo Realizado

Social Media

Before launching digital communication, we developed a Basic Social Media Plan that defined the buyer persona, the priority channels (Instagram and/or LinkedIn), the objectives and KPIs, the content calendar, the visual and narrative style, and competitor behavior.. With the strategy in place, we created optimized profiles and designed creatives consistent with the new look & feel. look & feel. The goal was to build a professional community, increase visibility, and strengthen the brand’s positioning within its sector.

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