Every social media content strategy has a fundamental purpose: to create brand lovers. A brand lover is a consumer who feels a deep emotional connection with a brand, showing total loyalty. At Zink Marketing, we explain how you can achieve this. What is the 3H
TikTok is one of the fastest-growing social networks, boasting a vast and rapidly expanding user base. March alone counted 1.582 million monthly users and it is estimated that advertisements on this platform reach 19.3% of the world’s population. Although most people think of TikTok as
In a constantly evolving sector such as digital marketing and social media, each new year presents a challenge filled with changes that directly impact the results and strategies of brands and companies. At Zink Marketing, we believe it’s important to stay one step ahead and
The Christmas season is just around the corner, and with it comes a multitude of campaigns dedicated to one of the most anticipated times of the year for both consumers and businesses. How to create a marketing plan fot Christmas? The season is associated with a
The true digital natives On a social scale, each generation creates an identity and behaviours totally different from its predecessor, and Generation Z, born between 1997 and 2012, is no different. The increasing differences between the millennials and they have fueled the creation of much
Did you know that Instagram currently has more than 400 million active users? It is currently the most used social network. This platform is one of the best ways to present your business. Instagram works as a showcase which helps us promote ourselves, and reach
